If you want to make sure that your business hits the ground running then investing in a quality startup explainer video is a good idea. A video is very different to a commercial and this is something a lot of people don’t understand. After all, a commercial is designed to advertise services, whereas a startup video explains the company and the aims they want to achieve. For example, in a startup video, you might explain the products or services you want to sell and why they should be excited for when your company opens its doors.
A commercial video might explain a discount, sale, or anything with the aim of getting people through the door. A benefit of a startup video is that it is a great way for you to advertise your company on the internet. You can tell your customers on social media what you have coming up and post it to forums. With a TV commercial on the other hand, you can only really show them on the TV or YouTube pre-roll and this limits you.
TV commercials are different to standard explainer videos, which are a great way to make sure your customers are aware of what you offer.